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Ponos

Project Type

Brand Identity

Date

April 2023

With the client in need of a product involving a Greek deity led to the creation of Ponos, the energy drink brand. With Ponos being the god of hard work and toil, energy is required to fuel such work for even the gods. Thus, the creation of an energy drink occurred channeling such energy through branding, mixing mortals with gods in a product for all.

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